égérie
/e.ʒe.ʁi/
1.
nounfeminine
brand ambassador; the public face of a brand or campaign
muse; an inspirational figure (especially in fashion, arts or advertising)
Après la dernière campagne, elle est devenue l’égérie de la maison de couture.
After the latest campaign, she became the fashion house's muse/brand ambassador.
